How a Model Call Can Help You Book More of the Clients You Love

Are You Tired of Attracting the Wrong Photography Clients?

Every photographer dreams of working with clients who align with their style, pricing, values, and creative vision. But finding those ideal clients can feel overwhelming—especially when you're doing "all the things" you're told to do.

The good news? There's one powerful strategy that can help you build a portfolio that attracts the right clients: a model call.

The Secret to Booking Your Dream Clients

Here’s the thing—people book photographers based on what they see. If your portfolio doesn’t reflect the kind of work you want to be hired for, you won’t attract the right clients.

But what if the wrong clients are the only ones booking you? How do you shift your portfolio to showcase your dream work?

That’s where a model call comes in. A well-planned model call lets you curate your portfolio with images that reflect your style and vision, giving you the marketing assets you need to attract your ideal clients.

Examples of Using a Model Call to Attract the Right Clients

• Want more adventurous family sessions? Host a model call in a stunning outdoor location.

• Want to move away from mini sessions? Use a model call to showcase full-length, storytelling sessions.

• Looking to attract high-end clients? Style the session to reflect a luxury experience.

• Want to tell the story of a family from pregnancy through the newborn stage? Hold a model call featuring both milestones.

A Well-Planned Model Call Has Incredible ROI

A common misconception is that model calls mean "working for free"—but that’s just not true. The images you create through a well-executed model call become the foundation of your brand, bringing in right-fit clients who set the tone for future bookings.

When your portfolio aligns with your vision, you naturally attract the clients who are excited to invest in your work. That’s a return on investment that keeps paying off.

Want to Plan a Model Call That Works?

If you're ready to start attracting your ideal clients, my course Profitable Model Calls Made Easy walks you through the exact steps to organize and plan a successful model call—in less than a weekend!

Have questions about holding a model call, or other photography related questions? Feel free to reach out via my contact form.

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